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NEW ON THE MARKET PSI Journal 5/2012 www.psi-network.de
SIZE MATTERS
Here is where size really does matter: the new Big Pack from
assembly tool specialist Wera contains all the screwdrivers
a pro usually needs. Thus he will be well equipped for nearly all
applications. The Big Pack 300 includes 14 screwdrivers with
Phillips, slotted, Pozidriv and Torx heads in various sizes, as well
as two racks to store them neatly. All screwdrivers have the timetested
Kraftform handle for safe, ergonomic working. The
Phillips, Pozidriv and slotted tools are equipped with laser tips,
as well. They keep the tools from slipping out of the screw head,
which makes screwing faster and easier.
48078 • Wera Werk Hermann Werner GmbH & Co KG • Tel +49 202 4045144
matuschek@wera.de • www.wera.de
WRITING ON A SMALL BUDGET
The look and technology of the new UP twist ballpoint pen from uma are all that is
going steeply upward. The costs of the model are still rock-bottom and show that
advertising can be effective even on a small budget. An elegantly rounded design plus an
exciting material mix and a pleasant functionality that softly glides make this pen stick
out from the masses. The pen will be an attractive everyday companion with both muted
as well as trendy transparent colours. A high-gloss barrel combined with a matte clip
structure and the characteristic burled surface between clip and stopper give it a
particularly interesting look. By the way, individual ballpoint pen variations can be put
together online in the product configurator at www.uma-pen-konfigurator.com.
41848 • uma Schreibgeräte Ullmann GmbH • Tel +49 7832 70740
info@uma-pen.com • www.uma-pen.com
IT’S TEA TIME
As the distribution partner of Bodum JHI Hackel, Tea For One is
presenting a gift set produced for Orthomol, which consists of an
imprinted tea glass with a plastic filter and a 60 gram tea mix. The tea
glass was made out of double-wall, high-quality glass and the
advertising print was placed on the exterior side of the inner-panel of
glass. The advertising cannot get scratched or become faded as a
result of being washed in a dishwasher. The filter doesn’t allow heat
to escape because the filter has a cover and fits the dimensions of the
glass exactly. The double-sided receptacle goes the extra mile so that
tea is kept hot for as long as possible.
48291 • JHI Hackel Industrievertretung GmbH • Tel +49 621 74814-66
info@j-h-i.com • www.j-h-i.com