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www.psi-network.de PSI Journal 10/2016 T he Christian-Zais Hall of the Wiesbaden Kurhaus served as the elegant setting for the exclusive evening event charmingly compered by the Swiss television presenter Tamara Sedmak. The magnificent building in the neo-classicism style was erected between 1905 and 1907 by the architect Friedrich von Thiersch, and since then has firmly established itself as an ideal ambience for galas, events, congresses and symposia. Reason enough to present the PSI Sustainability Awards there more than 100 years later. In his opening speech, PSI Managing Director Michael Freter was full of praise for the more than 150 submissions, of which 35 emerged as nominations. “The jury was very impressed,” he said reflecting the view of the eight-member decision-making body. New seal The “Sustainable product recommended by PSI” seal celebrated its premiere. During the jury session to evaluate sustainable products, the jury members had the opportunity to separately select a product that they would personally recommend. Products with more than 50 per cent of jury votes received the “recommended” label. Great relevance of sustainability issues In his speech, Hubertus Doms, Management Works of baby food producer Hipp and keynote speaker of the evening, emphasized the corporate responsability: “Sustainability is justice and doesn’t work without morality. It is not about profit maximisation but rather profit optimisation.” Sustainability is not an end in itself. And this is demonstrated by the award-winning submissions. They show the initiatives taken by the industry on this issue and how it uses the promotional product as an item or part of a sustainability campaign. Culinary finale The atmospheric evening was rounded off by a threecourse gala dinner in the stylish conservatory. This allowed for extensive networking and an exchange of views about sustainability – and perhaps a careful consideration of taking part once more next year. This year’s PSI Sustainability Awards were presented in the elegant Christian-Zais Hall of the Wiesbaden Kurhaus. “Sustainable products recommended by PSI” > “Seed Bomb” – Die Stadtgärtner > “GRIP 2001” – Faber-Castell > “Appeel Collection” – Lediberg > “To-Go-Cup” – KAHLA Thüringen Porzellan > Pocket Knives – Victorinox > Calender Series “Blue Angel” – Zettler Kalender > Crafting Toy – Playmais continued on page 14 >> 13

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