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98 IENA | Cooperation with PSI also in 2016 PSI Journal 10/2016 www.psi-network.de For almost 70 years, the iENA has been the international hub for marketing inventions as well as a platform for valuable contacts between inventors and representatives from the industry. The collaboration agreed on in 2011 between AFAG Messen und Ausstellungen GmbH and the leading European trade show for promotional products, PSI Düsseldorf, will also be continued in 2016. The successful collaboration aims to promote inventions and new products that have the potential to become promotional products. Suitable inventions of iENA have already been shown with great success in the HALL13 area at the PSI in Düsseldorf in recent years. As part of the iENA, PSI assumes the patronage for the “promotional products” sector. Incidentally, interested PSI members wishing to visit the 2016 iENA can receive free tickets through the PSI. Simply send an e-mail to: Brigitte. Lehnhoff@reedexpo.de. PSI Webinar | Invitation for industry customers On 12 January 2017, PSI will be attended by invited industry customers for the first time. To ensure that all necessary steps are followed prior to the invitation, PSI has designed the webinar “PSI 2017 – Invitation to Industry Customer Day”. In it, PSI distributors and consultants can obtain information about their own registration, the invitation of their customers and the procedure on site. The next webinar will be on 5 October 2016 from 12 noon to 1 pm. More information is available under “Events” at www.psi-network.de. Industry Day PSI 2017 | Magic word is registration How to invite invite invite invite invite invite yyour your your your your your industry customer “The webinar provided comprehensive information on the ‘Industry Customer Day’ in a pleasant atmosphere. What I found particularly informative is that we can already see the marketing package in advance and are thus able to optimally prepare the invitations to our industry customers. Now we are looking forward to the premiere!” MMelanie l i St Stolle, ll absatzplus b t l - AAgentur t fü für WWerbeartikel b tik l e.K. K “I found the webinar about the Industry Day at the PSI 2017 very interesting and informative. All the steps, starting with sending the invitation to the industry customers right up to the evaluation of the itineraries of the industry customers after the PSI, were explained in detail. Questions raised during the webinar were all answered in detail by Ms. Nettell beck.” VVera EEmonts, t Gerhard G h dM Mundt dtG GmbH bH&C & Co. KG PSI distributors and consultants who wish to invite their customers to Industry Day PSI 2017 (12 January 2017) should book their own ticket now. Simply go to: psi-messe.com/ihr_weg_zum_ticket_2802. html. Only PSI distributors and consultants who are registered as a visitor of the PSI 2017 will receive an invitation code with which they can invite their customers. In turn, customers can only register via the separate PSI Industry Customer Ticket Shop with the designated invitation code. This ticket shop has been online since 1 September 2016. Industry customers who have not received an invitation code from their PSI consultants cannot visit PSI 2017. By redeeming the invitation code, the respective industry customer is clearly assigned to the PSI consultant. Customers who have already redeemed an invitation code can be found on an information page on the Internet which has been specifically created for PSI consultants.

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