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112 NEW ON THE MARKET PSI Journal 8-9/2016 www.psi-network.de GIVING WITH HEART Who has the time, budget, piece of mind and know-how to give someone a personally tailored gift? This is where the professionals of the creative team at DK Verlag come into play. The spectrum here is inexhaustible and the imagination knows no limits: An attractively designed banderole around a suitable book is a simple, individual and sustainable gift. One of the classics is the mailing of a nicely packaged gift book for Christmas with a personal greeting, e.g. from one of DK’s top chefs such as Frank Rosin or Jamie Oliver. A book (or a brochure) can also be used as a valuable part of a gift basket or set – a perfect combination of sustainability and consumer good. Thematically, DK covers the entire spectrum: from family, baby, children and health to pets, gardening, sport and travel, right up to cars, handicrafts, reference books, cooking, beverages and lots more. The set is always perfectly tailored to the customer’s request. PSI 48489 • Dorling Kindersley Verlag GmbH • Tel +49 89 442326-228 b2b@dk-germany.de • www.dorlingkindersley.de IMPRESSIVELY STRIKING The purist design pens “Signer Liner” from Senator are now available in three new transparent clip colours. The model is now available in the trendy colours of orange, red and green. Thus, the colour palette of the clip has been extended from 14 to 17 colours. With the four attractive shaft colours stainless steel finish, copper, gold and gun metal, a total of 68 possible combinations make the “Signer Liner” suitable for any brand presentation. The high-quality writing instrument is entirely Made in Germany and received the red dot award in the Product Design category in 2013 The clever material combination of plastic clip and stainless steel shaft enables a large variety of designs and gives the pen an elegant or colourful appearance. The “Signer Liner” can be imprinted and laser engraved on the clip, barrel and end cap and offers lots of advertising space for a successful brand presentation. PSI 41838 • Senator GmbH & Co. KGaA • Tel +49 6162 8010 info@senator.com • www.senator.com

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