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114 NEW ON THE MARKET PSI Journal 8-9/2016 www.psi-network.de CAPTIVATINGLY CONSPICUOUS Anyone familiar with Gustav Daiber GmbH knows that the company is not only synonymous with a comprehensive as well as fashionable product range, but that it also places emphasis on clothing produced sustainably and with social and environmental responsibility. All textiles are REACH compliant and are manufactured according to Oekotex Standard 100. The brands James & Nicholson and Myrtle Beach are produced in accordance with the BSCI standards. The suppliers must comply with these requirements. The latest collection from Daiber is thus no surprise: Fashionable James & Nicholson T-shirts made from organic cotton. The naturalness of the material gives the good feeling that the company is consciously and actively doing something for environmental protection. Not only are the inner values praiseworthy, the shirts are really impressive. To get started, the organic cotton collection comes with four ladies’ models and two casual men’s tops in a range of colours from soft to strong. There is also another strong feature of the new Daiber organic line: Thanks to the tear-off label, a proprietary brand label can now easily be attached as a neck label. And the labels can easily be torn off the T-shirts. Labels can be changed by using a special transfer printing process in the inner neck area. From as little as 10 textiles. PSI 42819 • Daiber • Tel +49 7432 7016-800 info@daiber.de • www.daiber.de MOVING IMAGES V advertising at the Point of Sale or Point of Interest is oming more intelligent. This opens up an exciting new for the promotional product industry in which the micxprofessionals have dynamically positioned themselves for years. With smart TV display solutions, “VIDEOboards” are dually integrated in a variety of formats, sizes, features and en sizes depending on the desired application. The approte format is available for any business video message, ether it be a handy folding card or ultraflat multipage ochure, smart slimline cards or catalogue and present cases. he specialised team is increasingly installing high-quality IDEOboards in individual wall, table, counter or floor displays, now also with HD image reproduction qualities. PSI 45899 • micx-media in concept gmbh & co. kg Tel +49 5205 99100 info@micx-media.de • www.micx-media.de

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