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64 COMPANY MOLESKINE B2B DISTRIBUTION EXPERIENCE THE BRAND Since January 2013 Moleskine has been participating as an exhibitor at the PSI Trade Show. The Italian manufacturer of the legendary notebooks owes its successful entry into the promotional products industry to the concept of the German Moleskine partner Exclusive Gifts B2B GmbH (EG). As a specialist in the distribution of foreign brands for resellers, the corporate group was able to convince Moleskine with its long-standing industry knowledge and sophisticated concept for the promotional products industry. VALUE ADDED WITH A GLOBAL BRAND In 2012 Moleskine commissioned Exclusive Gifts as „Official Moleskine B2B Distributor“ to set up B2B distribution in all German-speaking countries (Germany, Austria and Switzerland) as well as in Scandinavia. A decisive contribution was also the long-standing expertise of Exclusive Gifts in terms of finishing. The Hamburg- PSI Journal 7/2016 www.psi-network.de be o e a d a te d dual sat o . Exclusive Gifts B2B GmbH has set itself the goal of convincingly communicating the appeal of a global brand. As an official supplier and finisher of the Moleskine product portfolio for the promotional products market in D-A-CH, the Hamburg-based company passes on this enthusiasm to its trading partners and coaches them individually to become Moleskine brand ambassadors. based company personalises all Moleskine products quickly, efficiently and with high quality in Germany – with a minimum order quantity of just 10 notebooks. Customers can choose from around 300 articles and 7 different finishing techniques. The delivery time for each project is 3 to 4 weeks. CONVEYING ENTHUSIASM The sole EG suppliers authorized by the Milan-based company have since contrib

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