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28 INDUSTRY PSI Journal 7/2016 VILLEROY & BOCH AND LR JOINT CHARITY CAMPAIGN common cause in support of disadvantaged children: For the very first time, LR A Health & Beauty has initiated a joint charity campaign with Villeroy & Boch, the world-renowned premium brand for ceramic products. From the beginning of June 2016, the company from the Westphalian town of Ahlen is launching exclusive New- Wave mugs from Villeroy & Boch in a limited edition of 2,500 units on the market. For each porcelain mug sold, LR is donating ten euros to LR Global Kids Fund e.V. The aid organisation promotes children and young people, all over Europe, who are either disadvantaged due to their current life circumstances or need special assistance. “We are very pleased that we were able to gain Villeroy & Boch, an internationally successful enterprise, as a partner for this worthy cause,” explained Dr. Thomas Stoffmehl, CEO and spokesperson of LR Health & Beauty. The individual design of the NewWave mug (0.35l) was created by LR itself. LR Health & Beauty, the largest supporter of the children’s charity organisation, is selling the exclusive special edition both in its international mar- The exclusive LR special edition for a good cause: The NewWave mug from Villeroy & Boch. GEMACO GROUP GOLD FOR ECOVADIS kets as well as in its LR Shop for EUR 19.99 ( mm “Social responsibil- ity has also always been an integral part of the corporate culture at Villeroy & Boch. The work of the LR Global Kids Fund has convinced us so we are delighted to support the children’s charity organisation with this campaign,” explained Annette Engelke, press spokesperson of Villeroy & Boch AG. ww < T he Gemaco Group was awarded “Gold” status at the last rating of the sustainability organization EcoVadis. “By reaching the Gold level, our international efforts in the area of corporate social responsibility have been honoured. The Gemaco Group is thus a reliable partner for socially and environmentally compatible procurement of promotional products,” says Lukas Schad, Managing Director of Gemaco GmbH, the German part of the Gemaco Group. EcoVadis has set itself the goal of promoting environmental and social practices of companies by means of CSR performance monitoring within the supply chain and to help companies improve sustainability. EcoVadis runs the first collaborative platform to provide CSR ratings of suppliers for global supply chains. Since its founding in 2007, EcoVadis has become an esteemed partner for purchasing organizations in more than 120 of the world’s leading multinational companies. Gemaco has been known as a premium supplier of promotional products, sales promotion measures, promotional textiles, and fulfilment programmes for more than twenty years. The company is constantly growing and is today an international service provider in the branding sector and a respected supplier of merchandising products with teams in Europe, Asia, and America. < READING FOR REFUGEE CHILDREN ZTV LOGISTIK WINS TENDER Zustell-, Transport- und Vertriebsgesellschaft mbH & Co. KG (ztv), a logistics service provider and PSI partner, was awarded a contract from the Stiftung Lesen reading foundation for the nationwide programme “Lesestart für Flüchtlingskinder” (“Beginning Reading for Refugee Children”), which the foundation is carrying out on the initiative of the Federal Ministry of Education and Research. The goal of the nationwide programme is to familiarize refugee children and their parents in reception centres with reading and reading aloud ztv packages books for in order to give the national programme them an initial “Lesestart für Flüchtling- introduction to skinder”. © Melanie the German Fredel/Stiftung Lesen language and help them learn to read it. In this context, ztv has offered services from its business areas of logistics for promotional campaigns and fulfilment. In detail, packages of books are being packaged and shipped in two large campaigns. ztv is not only taking over commissioning, packaging, storage, and shipment, but also taking care of returns management. ztv offers its customers a complete line of logistics services, from incoming goods to storage, commissioning, and packaging, up to the final delivery, all tailored to their individual demands and needs. The spectrum ranges from regional solutions up to international shipping, including all customs formalities. <

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