Get the FLASH PLAYER to view this magazine:

Get Adobe Flash player

- or -

View as HTML version

44 INDUSTRY PSI Journal 5/2016 www.psi-network.de PSI 2016 INCREASE IN VISITORS FROM SCANDINAVIA The 54th PSI once again presented itself this year as a truly international platform for the promotional products industry. Exhibitors from 38 countries and a dozen international partners and associations used the leading trade show as a communication-strong forum. 473 from a total of 932 exhibitors, thus more than half, came from abroad. Also the level of interest on the part of visitors once again demonstrated the boundless internationality of the PSI. Particularly notable here was the significant increase in visitors from Scandinavia. Compared with the PSI last year (981), the number of visitors from Denmark, Norway, Sweden and Finland increased to 1,188, representing an increase of 21 per cent, and amounting to 7 per cent of the total number of visitors. Within these countries, the rise of Klaus Beyer establishes contacts with the Scandi- 31 per cent of visitors from Sweden and navian promotional products market. Finland was the highest. With a total of 406 visitors, Sweden ranks 8th among the international visitors rankings of PSI with 31 per cent. With these numbers, it is worthwhile taking a closer look at the Scandinavian market with its remarkable potential, also for manufacturers and suppliers. As a long-standing expert and participant of the Scandinavian promotional products market as a PSI representative within the ScandiBase, Klaus Beyer was again present on each day of the trade show to establish contacts with interesting industry representatives and exhibition organizers of Europe’s Nordic regions. Here the focus is on the highest quality trade shows in Sweden, Norway, Finland and Denmark. Those who want to learn more about the Scandinavian market and its possibilities can contact Klaus Beyer directly. Contact: Tel. +49 5824 985826, mobile +49 172 7477262. klaus@beyergmbh.com < HERZOG PRODUCTS PROFESSIONAL FOR FIELD SALES TEAM Zogi – the brand under which Herzog Products offers a wide range of USB sticks, power banks, music, gadgets and crystal products for the promotional products market – is now represented in northern Germany by Michael Grafe, a long-standing industry expert. According to the company headquarters in Keltern, the likeable native of Sauerland boasts nearly 20 years of experience on both the distributor and supplier side, he has been responsible for the post code areas 0 to 5 since early this year, and he is supporting the Zogi sales team from now on ”at full throttle, with a sense of humour and relaxed competence”. www.zogi.biz < Michael Grafe LM ACCESSOIRES COMPETENT GROWTH AT ”REFLECTS” At the end of last year, Jürgen Schütz became manager of the customised products department at LM Accessories, the Cologne-based supplier of promotional products. Together with his team, he is responsible for the professional further development of existing product ranges in the drop shipping business. He was managing director at Maximex for many years and maintains close relationships with suppliers in the Far East. His motivation to join LM Accessoires was “the competent approach of the Jürgen Schütz company and its vast experience in customised products, especially with pins and lanyards”. The industry expert Jürgen Schütz readily identifies with the slogan “We are Reflects” which LM Accessoires initiated at the PSI this year. He is now delighted to be able to bring its expertise to the experienced team. There was also a new addition Daniela Szente to the marketing department. As the Creative Director, Daniela Szente is responsible for launching the new Reflects brand campaign. The marketing expert and specialist in online and print marketing has been a senior member of the marketing team since the end of last year and was thrilled by her first PSI. “It‘s a great feeling to start with a new corporate identity and to develop a strong strategy together,” said Daniela Szente. www.lm-accessoires.com <

Page 1
Page 2
Page 3
Page 4
Page 5
Page 6
Page 7
Page 8
Page 9
Page 10
Page 11
Page 12
Page 13
Page 14
Page 15
Page 16
Page 17
Page 18
Page 19
Page 20
Page 21
Page 22
Page 23
Page 24
Page 25
Page 26
Page 27
Page 28
Page 29
Page 30
Page 31
Page 32
Page 33
Page 34
Page 35
Page 36
Page 37
Page 38
Page 39
Page 40
Page 41
Page 42
Page 43
Page 44
Page 45
Page 46
Page 47
Page 48
Page 49
Page 50
Page 51
Page 52
Page 53
Page 54
Page 55
Page 56
Page 57
Page 58
Page 59
Page 60
Page 61
Page 62
Page 63
Page 64
Page 65
Page 66
Page 67
Page 68
Page 69
Page 70
Page 71
Page 72
Page 73
Page 74
Page 75
Page 76
Page 77
Page 78
Page 79
Page 80
Page 81
Page 82
Page 83
Page 84
Page 85
Page 86
Page 87
Page 88
Page 89
Page 90
Page 91
Page 92
Page 93
Page 94
Page 95
Page 96
Page 97
Page 98
Page 99
Page 100
Page 101
Page 102