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36 INDUSTRY PSI Journal 4/2016 1 - 2 JUNE 2016 IN LUCERNE 2ND EDITION OF MARKE[DING] SWITZERLAND The Swiss educational and marketing expert promoFACTS will be holding the marke[ding] Switzerland as a promotional products show for distributors and industry customers for the second time on 1 and 2 June 2016. The venue will again be the Messe Luzern. The claim of marke[ding] Switzerland is to stage the trade show platform with a clear focus on the promotional product and the diversity of haptic advertising. As an innovation and information platform, the trade show wants to be the meeting place for the industry, the impulse generator and the symposium of the promotional products industry. It shows the diverse potential of visual and haptic advertising and offers visitors Last year the marke[ding] Switzerland was held on two a wide-ranging overview of the floors. performance portfolio and the use of representational forms of advertising, examples of best practice and innovative concepts. The concept of marke[ding] Switzerland is geared to Swiss carrier agencies and distributor partners. They use the platform “at attractive conditions” and invite their industry customers to the trade show. All seven of the carrier agencies of the premiere will again be participating at the upcoming June edition: Pandinavia AG, CPT AG, Polydono AG, Cadolino by comTeam AG, E7 Promotion GmbH, kw open AG and diewerbeartikel gmbh. Meanwhile, joint promotional activities are being implemented in order to achieve the defined common objective of 1,200 trade visitors. The trade show is moving into the prestigious Hall 1 this year. The organizer also has more space available here and all exhibitors can be positioned together on a single level. Accompanying the trade show, lectures and workshops for visitors will be offered in an auditorium. The focus will be on sensory marketing and multi-sensor technology. < ASS ALTENBURGER REINFORCEMENT IN SALES At the start of the new year, ASS Altenburger continues to pursue its future-oriented approach. Since January 2016, Salvatore Sangiorgio, a new Key Account Manager in Promotional Services, has been supporting the 160 employees in marketing, sales and production. Salvatore Sangiorgio can look back on over 20 years of experience in the promotional product, lifestyle, textile and consumer goods industries. In his diverse career positions at renowned companies including Fossil Europe GmbH, Senator GmbH Salvatore & Co. KGaA and, most recently, Bartenbach Marketing Services Sangiorgio GmbH, he has gotten to know the promotional product industry both from a manufacturer’s and a distributor’s perspective. www.spielkarten.comm < PROMONOTES GMBH GROWTH AND RELOCATION At the end of last year, Lisa Lawrenz joined Promo Notes GmbH, the manufacturer of high-quality custom-printed promotional products made from paper. Lisa Lawrenz started her professional career in the printing industry and later worked in the publishing industry. Gerrit Bruns, managing director of PromoNotes: “In addition to her personal strengths, we were impressed by her experience and daily contact with the topics of printing and advertising in her CV. Ms Lawrenz has already been actively supporting us in expanding our business and taking Lisa Lawrenz care of our existing customers. “In addition to this change in personnel, our company also has a change of location to report. PromoNotes is moving further north of its current location in Ellerau in Schleswig- Holstein (north of Hamburg) to Kaltenkirchen which is conveniently located on the A7. As of 15 February 2016, the company can be reached using the following contact details: PromoNotes GmbH Borsigstraße 8-10 24568 Kaltenkirchen Tel.: 04191 -99133-00 Fax: 04191 -99133-99 <

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