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18 PSI 2016 SPECIAL CIA CI PSI Journal 3/2016 THE HE PF CONCEPT PRODUCT RANGE FOR 201 2016 STYLISH, S USEFUL, NEW NE With W onths on at the PF Concept e PS PSI from January 13 to 15. Here ent nt a brief overview. its four different product worlds aiming at four different market segments – Bullet for low-priced tops, Avenue for gift items, Label for textiles, and WorldSource for custommade products – PF Concept, a real multi-specialist in the promotional products industry, is offering a unique range of products. In its ISO 14001 certified plant in Poland, it also combines one-stop-shop solutions with its SureShip™ express printing service within 24 hours. KAPUTAR PF Concept presented the new Elevate Kaputar softshell jacket as a PSI First Product at the trade show. It is intended for outdoor sports, stands up to wind and weather, and has a breathing system thanks to an appropriate membrane. (See also the “Fashion” promotional products guide in this issue.) BRIGHTTRAVELS Right at the beginning of the year, PF Concept is taking off with an entirely new range of travel accessories. The right equipment can save travellers not only weight, but also space. Thanks to lighter materials and a clever structure, these PF Concept products make travelling easy and relaxed. (See also the “Travel” promotional products guide in this issue.) PF Concept stepped out on the PSI stage with an even larger stand space. The redesigned stand accommodated a large number of new products from the Dutch multi-specialist. CALIFORNIA INNOVATIONS! Lots of people would like chilled beverages and food kept fresh for travelling. Now California Innovations!, one of the biggest cooler bag brands in North America, is expanding its European presence together with PF Concept. The collection has something for every occasion, whether a small mobile cooler bag to take on a hike or the large specimen for a festival. No wishes are left unfulfilled. OPPENHEJM & JANSSON The collaboration with Oppenhejm & Jansson, a leading manufacturer of safety and first-aid products, started last summer. This will not only be continued in 2016, but further expanded. So safety-conscious people can look forward to new products here, too, such as high visibility vests and reflector strips for cyclists and joggers. TECHNOLOGY PRODUCTS PF Concept is also advancing the development of various products in the technology segment. For instance, there are new products from Bullet, Avenue, and WorldSource, from headphones to power banks up to USB hubs – technology that inspires. <

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