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44 INDUSTRY INTO THE NEW YEAR WITH TWO NEW MEMBERS SOLID GROWTH AT ASSOCIATION DIE6 Promotional products association DIE6 is reviewing the outgoing business year, noting a satisfactory course and launching into 2016 with positive expectations. In addition, DIE6 welcomes two new members, in the form of the companies Eduard Wolf and Jansen Verkaufsförderung. Within a strong group, our members have managed to assert themselves very successfully in tightening markets and secure their market position,” says DIE6 supervisory board chairman Heinrich Grübener. “Once again, we are seeing our strategic focus – to combine partner companies’ purchasing turnovers in one strong marketing and purchasing association – positively affirmed,” substantiates DIE6 managing director Holger Kapanski. “It’s having a clearly positive effect on our predominantly medium-sized member companies and their consolidated sales trends, despite considerably enhanced competition and price pressure within the industry. Beyond that, we are experiencing ad- Heiner Jansen (left) and Torsten Jansen (right) look forward together with Holger Kapanski (2nd left) and Heinrich Grübener to collaborating with promotional products association DIE6. Photo: DIE6 ditional affirmation through being joined by the companies Eduard Wolf from Fürth and Jansen Verkaufsförderung from Mülheim an der Ruhr.” “WHOLE PACKAGE FITS” “The whole DIE6 package fits our company outstandingly,” says Torsten Jansen, managing director of the company Jansen Verkaufsförderung, explaining why his company joined the association with effect from 1st January 2016. “The forward-looking focus of innovative promotional product companies, an equally modern Internet presence, combined with the strong platform in the form of the DIE6 print presence with an exceedingly attractive catalogue are major reasons that convinced my father and PSI Journal 2/2016 me that our company should join.” In 1988 father Heiner Jansen founded the eponymous company in Mülheim: the company has been exceedingly successful in the market ever since and presents its service spectrum on more than 300 square metres of showroom at the company’s site. Since 1999 father and son have jointly formed the managing directorship of this full-service agency, which offers its clients a full package of services – from elaborate embossing through to warehousing and shipping. CONVINCING MARKETING RANGE 1959 saw the founding of the company Eduard Wolf in Nuremberg, which has been managed in the second generation by Thilo Wolf since 1993 and moved to Fürth in 1997. The managing director’s main aim is to provide a stronger service to the regional market in the economically strong region surrounding Nuremberg, Fürth and Erlangen. “After interesting and highly informative conversations I arrived at the conclusion that DIE6 can support us outstandingly during this project. The marketing range convinced me, and I also appreciate the opportunity for intense dialogue with other companies, as is everyday practice at the association.” Both Thilo Wolf and Heiner and Torsten Jansen are convinced by the aggressive marketing strategy and comprehensive range of services offered by DIE Promotion Service. < Thilo Wolf was taken into their midst by Heinrich Grübener (left) and Holger Kapanski once his membership had been registered. Photo: DIE6

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