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12 2/2016 Industry Barometer EUROPE SUPPLIERS DISTRIBUTORS AMOUNT OF PROMOTIONAL PRODUCTS SALES < €50,000 €50,000 to €500,000 €500,000 to €1 million €1 to €2 million €2 to €3 million €3 to €4 million €4 to €5 million €5 to €10 million €10 to €49 million €49 to €99 million > €100 million FOR COMPARISON 1/2016 issue < €50,000 €50,000 to €500,000 €500,000 to €1 million €1 to €9 million €10 to €49 million €49 to €99 million > €100 million 2% 1.1% 9.2% 11.3% 7.8% 5.7% 3.5% 6.2% 17.4% 10.5% 25.4% 0 % 10 % 20 % 30 % 40 % 50 % < €50,000 €50,000 to €500,000 €500,000 to €1 million €1 to €2 million €2 to €3 million €3 to €4 million © PSI 2016 © PSI 2016 €4 to €5 million €5 to €10 million €10 to €49 million €49 to €99 million > €100 million 0 % 10 % 20 % 30 % 40 % 50 % SUPPLIERS DISTRIBUTORS 3.2% 2.3% 2.3% 2.8% 1.5% 0.3% 0.2% 16% 15.2% 10.5% AMOUNT OF PROMOTIONAL PRODUCTS SALES 1/2016 2.5% 1.2% 11.5% 13.5% 13% 22.7% 35.6% 0 % 10 % 20 % 30 % 40 % 50 % < €50,000 €50,000 to €500,000 €500,000 to €1 million €1 to €9 million © PSI 2016 © PSI 2016 €10 to €49 million €49 to €99 million > €100 million 1% 3.1% 0.7% A remarkable 16% share of distributors reported annual sales of less than €50,000. 8.4% 14.8% 32% 40% 0 % 10 % 20 % 30 % 40 % 50 % 45.7%

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