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Sales development – Online sales – Sales forecast 2018 > + 50% + 26-50% + 11-25% + 6-10% + 1-5% -/+ 0% - 5-1% - 10-6% - 25-11% - 50-26% > - 50% © PSI 2018 Development of total online sales 2017 Sales forecast 2018 Sales development 2017 0% 5% 10% 15% 20% 25% 30% 35% 40% 45% 50% 55% Online sales development: Average of 3.4%. Of those, promotional labelling service providers, finishers (+7.2%) and manufacturers selling to promotional products distributors (+5.2%). Forecast for 2018: Average of 5.3%. Textile finishers and manu- facturers selling to industry customers expect growth of 7.6% and 7.0%. Number of surveyed participants in % The market for promotional products sales continues to develop in a positive direction! Sales growth 2017: Average of 5.2%. Above-average growth in 2017 for advertising agencies (+8.7%), importers (+7.7%) and manufacturers selling to industry customers (+6.0%). 13

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