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14 1/2016 Industry Barometer Customer consultation SUPPLIERS DISTRIBUTORS DISTRIBUTION CHANNELS 18.9% Sales reps used frequently by us 11.4% © PSI 2016 18.2% Online shop used frequently by us 11.4% Printed catalogues used frequently by us Direct marketing used frequently by us 22.7% Trade shows used frequently by us 12.9% Roadshows used frequently by us 4.5% In-house exhibitions used frequently by us 21.5% 20.4% 24.3% 17.7% 6.1% 3.3% 6.6% Distribution channels used by UK suppliers include trade shows with 22.7%, sales reps with 18.9% and online shops with 18.2%. Printed catalogues, sales reps and online shops top the list of most important sales channels for UK distribution companies. SUPPLIERS DISTRIBUTORS

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