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16 Category 7: Sustainable Campaign Sustainable campaign submissions are based on descriptions. The purpose is to integrate an eco-friendly promotional product in the marketing mix as part of a campaign. The jury will evaluate the quality (client, target audience, stated task, implementation) of the campaign as it relates to the interplay of coordinated communication and advertising measures. To that end, the product must be sent to the following address by 15 May 2016, where it will be registered and retained for the jury meeting: 7divisons Eva-Maria Geef Yorckstra├če 6 41061 M├Ânchengladbach Germany

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