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10 2/2016 Industry Barometer THE NETHERLANDS SUPPLIERS DISTRIBUTORS AMOUNT OF PROMOTIONAL PRODUCTS SALES GENERATED BY ONLINE DISTRIBUTION 100% 0% > €30 to €50 million 5.3% €20 to €30 million 90% 80% 70% 60% 50% 40% 30% 20% 10% 0% 13.2% 7.9% €10 to €20 million €5 to €10 million 70% 0% €20,000 to €30,000 13.2% €3 to €5 million 1.6% €15,000 to €20,000 4.9% €10,000 to €15,000 5.3% €1 to €3 million 60% 3.3% €7,500 to €10,000 7.9% €500,000 to €1 million 1.6% €5,000 to €7,500 7.9% €100,000 to €500,000 8.2% €2,500 to €5,000 0% < €50,000 to €100,000 50% 0% < €2,500 © PSI 2016 © PSI 2016 2.6% €20,000 to €30,000 2.6% €10,000 to €20,000 2.6% €5,000 to €10,000 0% < €5,000 31.6% Nor used by us 100% 0% > €5 to €10 million 1.6% €3 to €5 million 1.6% €1 to €3 million 90% 1.6% 16.5% €500,000 to €1 million €150,000 to €500,000 52.5% of Dutch promotional products distributors use online distribution. 21.3% said they’re generating less than €50,000 in sales online. 8.2% generated between €2,500 and €5,000 with this distribution channel. SUPPLIERS DISTRIBUTORS 80% 40% 30% 20% 10% 0% 3.3% €100,000 to €150,000 6.6% €50,000 to €100,000 1.6% €30,000 to €50,000 47.5% Nor used by us

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